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what's PPC ?

PPC stands for pay-per-click.
PPC is a kind of e-Marketing which advertisers pay fees once their ads are clicked.
PPC is a way of using search engine advertising (like Google ads) to increase clicks to your website, rather than gain those clicks organically.

It is not about visits, it is about what you will gain

It does not just create an ad with keywords and select target destination, it is must be in a professional way to make sure that you get conversions and customers from your ad, you pay for Google not just to bring visitors to your website, but to gain what you are looking for.

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